Barossa town entry signage

We are updating the town entry signage in 42 locations across 15 townships in the region. The renewed signage will provide a sense of arrival for visitors and community and convey the character and identity of our region.

A local graphic design business has been chosen to develop the new signs. Two design options are being reviewed by town stakeholder groups prior to going to Council for a final decision.

In addition to marking the town entries for locals and residents the signage will be aligned with the brand attributes of Brand Barossa to reinforce the Barossa as ‘Australia’s Global Wine and Food Region’.

The project ensures visitors are signposted to and connected with our wine and food, culture, heritage, and natural landscape to support increased visitor stay and spend.

This project is being delivered by Council and funded through the Commonwealth Government’s Drought Communities Program.