Barossa food, wine and cycling attractions will be showcased to a worldwide audience this weekend in the fourth season of popular television travel series ‘South Aussie with Cosi’.
The segment will air on Sunday, August 23 after host Andrew ‘Cosi’ Costello spent a morning filming on location at the Barossa Cycle Hub, Jack Bobridge Track, public art sculpture and Barossa Visitor Centre (VIC) in Tanunda.
Cosi interviewed Mayor Bob Sloane, Barossa Tourism Manager Cathy Wills and Council Tourism Services Manager Jo Seabrook, and chatted easily with local cyclists using the bike path network.
South Aussie with Cosi is shown in 46 countries worldwide and has attracted 80,000 social media ‘likes’. Council commissioned the segment in partnership with Tourism Barossa and RDA Barossa as part of a push to position the Barossa as “cycle friendly”.
It comes on the back of data showing between January and June, more than 320 bikes were hired out through the Cycle Hub and VIC, generating $12,000 revenue.
“We think our cycle tourism product speaks for itself, but we’re pretty happy to have Cosi championing the cause,” said Mayor Sloane.
People can tune in to Channel Nine from 5.30pm this Sunday to see Cosi talking up the Barossa in his inimitable “two thumbs up” style.